Sections: S2 - Marketing (Summer 2019 BUSN-214-B60)

Business 214-B60 S2 - Marketing
The basic objectives of this course are to provide the student with a broad introduction to marketing concepts, the role of marketing in the firm and various factors that influence marketing decision making. The courses main focus is on the Four Ps of Marketing: Product, Price, Place and Promotion.

Section Name: BUSN-214-B60
Departments: Business
Prerequisites:
Academic Level: Undergraduate
Course Type:
Credits: 3
CEUs:
Comments:  
Books: To Be Determined