Sections: W1 - Marketing (Spring 2021 BUSN-214-W60)

Business 214-W60 W1 - Marketing
The basic objectives of this course are to provide the student with a broad introduction to marketing concepts, the role of marketing in the firm and various factors that influence marketing decision making. The courses main focus is on the Four Ps of Marketing: Product, Price, Place and Promotion.

Section Name: BUSN-214-W60
Departments: Business
Academic Level: Undergraduate
Course Type:
Credits: 3
Comments: Winter Session 12/14/2020-1/20/2021 
Books: To Be Determined